Citrine PR

Citrine PR is a PR agency specialising in PR for the Fashion, Luxury Lifestyle and Art industries. It was launched in 2007 and has worked with an eclectic range of clients including artists, curators, publishers, luxury products and fashion labels.

In particular, Citrine PR has helped to establish Closet London, a London fashion house, as a very successful, global brand by securing press in numerous, popular magazines including Grazia, Cosmopolitan and Sunday Times Style and instigating its involvement in the Drapers’ Awards, for which Closet was a runner up for Young Fashion Brand of The Year in 2013 and 2014 and winners of the award in 2015.

For Purling London Chess, Citrine PR explored the world of luxury lifestyle and interior design magazines and Art Of Design, The Foxley Docket, Velocity and Mayfair came on board, as well as the Telegraph Luxury Gift Guide and online platforms such as The Robb Report and Forbes Life. Citrine PR’s press coverage was instrumental in securing Harrods as a key retailer and having chess sets featured in The World Chess Hall of Fame in Saint Louis. Having repeat, high calibre press has cemented Purling as a successful, international business.

Having an extensive data base of industry contacts and relevant experience made Citrine PR the perfect agency to work with FLUX.

‘ When Lisa Gray approached me to run a PR campaign for FLUX I felt very privileged to be asked to be involved in such a wonderful project. We have worked together to secure great press in prestigious magazines such as Oracle of Time, Kensington & Chelsea, The Resident, Velocity and Absolutely Chelsea & Fulham. Other partners include Luxurious and The Top Tier and the exhibition has also been featured on many online platforms. I have had the opportunity to communicate with artists and see so many amazing artworks and tried to tailor them to the magazines in order to get the maximum exposure. I hope that the wealth and calibre of the coverage attained will significantly increase the brand awareness for this fantastic event. I am happy to say this has been a meeting of minds and passions’

Carol Perrett,  Founder  Citrine PR

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